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      Lester Center

Summer 2004

entrepreneurship@Berkeley: Modeling Success

Jerome S. Engel
Executive Director


Successful entrepreneurship can mean many different things: creating new ventures and products; creating shareholder value; demonstrating social responsibility in business; and giving back to support the community that enables one's own success. As evidenced by the activities chronicled in this issue of Innovation, the Lester Center has been busy this spring helping to bring to the campus experience elements of all of these.

Three student competitions this spring provided hands-on experience in creating and investing in new ventures. The U.C. Berkeley Business Plan Competition brought together teams of entrepreneurial engineers, scientists and business students to design new ventures to commercialize exciting new technologies. The winner of the competition, Proton Power, exemplified this wonderful

cross functional collaboration. The Global Social Venture Competition focused on entrepreneurial ventures that create substantial social value as a core mission. And new this year, the U.C. Berkeley Venture Capital Investment Competition gave students a taste of the challenges of making investment decisions and helping entrepreneur's launch their ventures.

Spring is also the season for recognizing accomplishment. Certainly graduation is the touchstone, and, in addition, the Lester Center was able to recognize a number of individual students through various grants and awards, but most important was the awarding of the Lester Center's Lifetime Achievement award to Sandy Robertson. Sandy's career of entrepreneurial accomplishment and support for his community serves as an exemplar for young aspiring entrepreneurs. One part of teaching is identifying good role models. With Sandy Robertson, as with all the previous Lifetime Achievement recipients, this has certainly been accomplished.

This spring we also embarked on a significant new academic research initiative. Thanks to the support of the Kauffman Foundation, the Lester Center will be engaging campus-wide with some of the finest social scientists at the University to examine how entrepreneurship factors into their fields of expertise. This exploration will yield new learnings and insights that will position Berkeley as a thought leader on public policy to support entrepreneurship.

Truly, it has been a busy and productive spring. We have provided hands-on experiences, recognized success and held it up to the light for others to emulate, and lastly, we have embarked on a research effort to bring the best faculty minds at U.C. Berkeley to bear on entrepreneurship. Thank you to everyone who has made this endeavor possible.

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