Profiles of
Successful
Entrepreneurs


 


Internet & Media Innovators

logo


The Lester Center takes great pride in the accomplishments of its student entrepreneurs.
Over the years dozens of ventures have been launched in the Lester Center’s courses and programs. Below are a few of these successful entrepreneurs.

 

To learn more, click on an image below or scroll down to see them all:

 

Jim Williams
Pete Goettner
Kevin Brown

Noah Doyle

John Hanke
Jim Williams
BA 91

Letters & Arts
Pete Goettner
MBA92

DigitalThink

Kevin Brown
MBA96

Inktomi

 

 

Noah Doyle
MBA 96

MyPoints


John Hanke
MBA 96


Google Earth

 


Jed Katz

Andre Marquis

Trevor Traina
Andrew Laszlo
David Hehman

Jed Katz
MBA 96


RentNet

Andre Marquis
MBA96

Cybergold


Trevor Traina
MBA 96

DriverSide.com

Andrew Laszlo
MBA97

scanR

David Hehman
MBA 98

Spartina Ventures, LLC

James Hong

Einar Sigvaldason
Siddarth Sanghvi
Irv Remedios
Chris Hulls

James Hong
MBA99


Hot or Not


Einar Sigvaldason
MBA02


TellMeTwin


Siddarth Sanghvi
MBA 03

 

World of Good

 

Irv Remedios
MBA 05

 


Mozes

 

Chris Hulls
BS 06
& D. Singh, EWMBA 09


Life360

 


Peter Vlastelica
Alex Canasi
Brett Wilson
Danae Ringelmann
Tyler Elliston

Peter Vlastelica
MBA 06

 


Yardbarker

 

 

Alex Canasi &
Mark Schelbert

MBA 07



GPA Media

 

Brett Wilson,
John Hughes, &
Mark Rotblat

MBA 07


TubeMogul

 

Danae Ringelmann &
Eric Schell

MBA 08


IndieGoGo

 

 

Tyler Elliston &
Raif Barbaros

MBA 08



Carsala

 

 



Jim Williams

Jim Williams (BA 91) started his first company, MarketHome, in the Haas incubator from 1998-1999, until it was sold to ClickAction for $15M, returning a financial windfall to its investors. The company was an email marketing pioneer that helped jumpstart the ecommerce efforts of large catalogs, including LL Bean, Brooks Brothers, and Coach. Williams’ current company, Letters & Arts (http://lettersandarts.com/), enables specialized markets to communicate effectively through high-quality design. It currently serve nine markets, including holiday greetings, church media, weddings, and restaurants. Each site contains vast libraries of template designs, available in whatever format is needed. Letters & Arts’ customers create personalized messages that can be delivered via print, email, the web, mobile applications and more. For aspiring entrepreneurs, Letters & Arts offers opportunites to create your own Letters & Arts-style business using a web-managed platform.

Letters & Arts


Pete Goettner

Peter Goettner, MBA 92, was the founder and CEO of DigitalThink, an enterprise software-as-a-service company focusing on corporate e-learning. At DigitalThink, he led the company through a successful initial public offering, grew annual revenues to over $60 million in six years, and pioneered a hosted model for delivering corporate training content that revitalized the formerly stagnant industry. Before founding DigitalThink, Pete ran the marketing and business development groups at Knowledge Revolution (acquired by MSC Software) and Silicon Microstructures. Prior to this, he was a consultant in Accenture’s supply chain management group. Peter is currently General Partner at Worldview Technology Partners. He currently serves on the Lester Center's Advisory Board.

 

DigitalThink

 


Kevin Brown

Kevin Brown, MBA 96, has been instrumental in the development of 3 major technology companies. Kidaro, Inc. provided desktop virtualization solutions for deploying, managing, and securing virtualization across desktops and laptops. In 2008 Kidaro was sold to Microsoft Corporation. Decru, named as one of "12 Hot Startups" by Business 2.0 magazine, developed storage security solutions for enterprises and government, including privacy, secure information sharing, regulatory compliance, and secure outsourcing, and was sold to NetApp. Before joining Decru, Kevin Brown was a c-founder of Inktomi, a pioneering infrastructure software firm. During his seven years at Inktomi, he served in a number of executive positions and was a key architect of its marketing strategy and partner programs, which helped grow the company's revenue to over $200 million. He currently serves on the Lester Center's Advisory Board.

 

Inktomi


Noah Doyle

Noah Doyle, MBA 96, has been an entrepreneur and investor for over 20 years. As an angel investor, Noah has supported over a dozen start-ups including Keyhole (Google), Cantametrix (Gracenote), Amae Software (Verint), Nuvon, Aquea Scientific, Ritter Natural Sciences, Emdigo, Magnacash (Yaga), and i-mint India. Noah most recently directed the enterprise product line for Google's geospatial products, Google Earth and Google Maps. Prior to Google, Noah managed the Sales and Corporate Development functions at Keyhole, Inc., the venture capital backed company that created the first Web hosted digital earth model and was acquired by Google in 2004. Prior to Keyhole, Noah helped establish the Internet loyalty rewards marketplace as a co-founder of MyPoints.com, the largest Internet loyalty program with over 6 million active members, where he led product management and business development functions from the company's inception through an initial public offering and subsequent acquisition by United Airlines. Noah is now managing director at Javelin Venture Partners. Noah holds M.B.A. and B.A. Economics degrees, as well as certificates in Management of Technology and Global Management from University of California – Berkeley. He currently serves on the Lester Center's Advisory Board.


MyPoints


 

John Hanke

 


John Hanke, MBA 96
, put satellite imagery of the world at the fingertips of anyone with access to the Internet. As Vice President, Product Management, John leads product management for Google's geo products, which include Maps, Earth, Local Search, Transit, Street View, SketchUp and special initiatives such as Google Ocean and Sky. He founded Keyhole in 2001, which delivered virtual models, including detailed satellite photographs, of nearly every square inch of the planet. The company was acquired by Google in 2004. Hanke previously founded Archetype Interactive and Big Network. He currently serves on the Lester Center's Advisory Board.


Google Earth


Jed Katz

Jed Katz, MBA 96. One of the pioneers of Internet commerce, Jed has spent his 15-year career developing, advising and investing in early stage technology ventures. Jed was the COO of Yamcon, the developer of the highly acclaimed “SkyScout”, one of the best selling astronomy products of all time. Prior to Yamcon, Jed was the COO and Founder of Rent Net, the Internet’s most-visited rental and relocation guide. Jed grew Rent Net from 2 to over 160 people and into one of the first profitable Internet companies. Rent Net was acquired by Cendant, and three years later, Jed used its infrastructure as the starting point for the formation of Move.com, one of the Internet’s largest real estate and relocation sites. Move.com grew to 360 employees and was acquired by Homestore for over $900 million. Jed is currently Managing Director of DFJ Gotham Ventures. Jed holds a B.A. from UCLA and an M.B.A. from the Haas School of Business at UC-Berkeley, where he was awarded the Price Fellowship from the Lester Center for Entrepreneurship and Innovation. He currently serves on the Lester Center's Advisory Board.

 

RentNet


Andre Marquis

André Marquis, MBA 96, is currently the CEO of Amplyx Pharmaceuticals, an early stage drug development company that creates improved small molecule drugs. Prior to Amplyx, André Marquis was the COO of Chorus -- a group inside Eli Lilly that has dramatically increased the efficiency of the Pre-Clinical through Phase II drug development. Andre has a track record of starting successful technology-based companies. He was the CTO, Vice President of Marketing and a member of the initial management team at Internet Pictures Corp where he directed the company's product development and business strategy. iPIX was the world's largest manager of Internet visual content with partners including Microsoft and Yahoo!. Mr. Marquis was a founder and Vice President of Marketing at Emptor which became Accept.com, a Kleiner Perkins, Benchmark Capital backed e-commerce company that was acquired by amazon.com. Prior to Emptor, he was at CyberGold where he directed marketing strategy and marketing programs for one of the 20 fastest growing sites on the Internet. He currently serves on the Lester Center's Advisory Board.

 

Cybergold


Trevor Traina

Trevor Traina (MBA 96) has created a new way to get help with car maintenance and repairs: DriverSide.com (http://www.driverside.com/). For years, websites have helped consumers buy and sell cars. But DriverSide is designed to help drivers stay on top of maintenance after they buy their cars. The San Francisco company closed $5.3 million in funding in March. DriverSide users can email tricky questions to certified mechanics, determine what standard repairs should cost in their area, and find a mechanic from a directory of almost 250,000 shops. Registered users also can receive alerts on recalls and routine maintenance. Trevor is also Chairman and Founder of SchemaLogic, Inc., a venture-funded enterprise software pioneer in Business Semantics Management. Most recently he was Chairman of StepUp Commerce, an internet network for off-line retailers. (Sold to Intuit in September of 2006.) Trevor was also a Group Manager in Microsoft's MSN Internet division. Prior to Microsoft, he was the President and Founder of CompareNet, Inc., the leading buyer's guide on the Internet. (Sold to Microsoft in March of 1999.)

DriverSide


Andrew Laszlo

Andrew Laszlo (MBA 97) is Founder, Chairman & President of scanR, Inc. (http://www.scanr.com/), a venture-backed company developing and distributing mobile applications for business use. Previously, he participated as a key member of the founding managment team in another leading start-up, serving as Sr. Vice President of Business Development, Legal Counsel, and Board Observer for Internet Pictures Corporation f/k/a bamboo.com, Inc (IPIX). At IPIX, he led the development and execution of the company’s business development strategy and had primary responsibility for capitalizing the company, raising more than $25 million in venture capital. Additionally, he played a principal role in taking the company public, participating throughout the roadshow, and in spearheading a billion dollar merger between IPIX and bamboo.com. Mr. Laszlo also enjoys a background in venture capital, having served as a Business Development Manager at Intel Capital. His background also includes work as an attorney in private practice for more than a decade, providing counsel with an emphasis on finance, corporate and real estate. Mr. Laszlo received an MBA degree from the Haas School of Business, University of California at Berkeley; a JD degree, with high honors, from the George Washington University Law School; and a BA degree in English, with honors, from Wesleyan University.

scanR


Matthew Caspari

David Hehman (MBA 98) is an entrepreneur and angel investor. David has co-founded and sold 5 technology businesses: HealthDesk (HDSK), GetawayZone (VacationSpot/EXPE), MarketHome (CLAC), EscapeHomes (Roost), Pagewise.com (DemandMedia). David is a Board Member of DealBase, FlexJobs, GoalTribe, LettersAndArts, Webvanta and Zero Link Markets, and a Co-founder of Spartina Ventures, LLC(http://www.spartina.com/), an angel fund for Internet start-ups. Selected past investments: MongoMusic (MSFT), OpenTable, Trails.com (DemandMedia), TravelPost (SideStep/Kayak) and ZipRealty (ZIPR). David also operates www.spartina.com. Mr. Hehman received a Bachelor of Arts in Social Science from University of California at Berkeley in December 1992, and an MBA from the University of California at Berkeley, Haas School of Business in 1998. In 2001, Mr. Hehman attended the PriceBabson@Berkeley symposium for Entrepreneurial Educators. Mr. Hehman was lecturer at UC Berkeley, Sonoma State, and the Haas School of Business, in their entrepreneur programs.

Aurora Biofules


James Hong

James Hong, MBA 99, created the popular meeting website HOTorNOT, which has registered over seven million individuals as users of the site. Its success enabled him to create a philanthropy website, http://www.10over100.org, which encourages people to donate at least 10 percent of anything they earn over $100,000 annually.

 

Hot or Not


Einar Sigvaldason

Einar Sigvaldason, MBA 02, created TellmeTwin.com, a people matching and recommendations website where users map their character by taking personality tests and rating anything they love or hate through user generated data. They find their personality "twins" - people who think like them - and use their profile to discover: paintings, movies, music, books, and more. TellmeTwin was named a winner of the Red Herring 100 Europe award, which the publication gives to the top 100 private technology companies based in the Europe, Middle East, and Africa region each year. The idea behind the company first came to Sigvaldason during his time at the Haas School, when he realized he wanted to find his own "twin" to better pick out movies on Netflix. TellmeTwin was born in August 2007. In fall 2008, the company won the Rannis Grant of Excellence, the highest award from the Icelandic Centre for Research, which pays for the development of an innovative project.

 

TellMeTwin


Siddarth Sanghvi

Siddarth Sanghvi (pictured) and Priya Haji , both MBA 03, shared a vision: change the world by building ethical shopping experiences with mainstream retail partners that would channel funds to artisans and craftworkers in over 70 countries. They co-founded
World of Good
, a company that distributes a retail line of globally sourced fair trade gifts and accessories. The World of Good won first place at the Global Social Venture Business Plan Competition in 2005 and also took 2nd place at the Berkeley Business Plan Competition. Since its launch in 2004, World of Good has built a diverse leadership team that includes MBAs, seasoned social entrepreneurs, retail industry veterans, engineers, musicians and Peace Corps alumni. They recently opened a worldwide shopping platform partnership with eBay and were featured on PBS’ The NewsHour with Jim Lehrer.

 

.World of Good


Irv Remedios

Irv Remedios, MBA 05, reunited with a former colleague to join the early team at Mozes (http://www.mozes.com), which “connects you to the things you love through the mobile phone and the Web.” Initially focused on linking fans with the bands they love, the company – having raised $16.5M in venture backing – is now broadening its link to brand marketing across a wider array of products and services. Irv is Mozes’ Vice President, responsible for its overall platform.

Mozes


Chris Hulls

Chris Hulls, BS 06, and Dilpreet Singh, EWMBA 09, are building a mobile platform, Life360 (http://www.life360.com) to help families put all the little safety-related things they worry about
out of mind so they can live confidently. With a single subscription, no specialized hardware, and in less than five minutes, families can have access to a tool that does everything from family GPS tracking, to document warehousing, disaster planning, and emergency messaging.

Life360


Pete Vlastelica

 

Peter Vlastelica (pictured) and Jack Kloster, both MBA 06, have built one of the biggest sporting blog sites on the web. Yardbarker (http://www.yardbarker.com) aims to be the main social website for sports fans, players and others. The team also completed a $6M second round of funding, with Draper Fisher Jurvetson as lead and returning investors Russ Siegelman, Ronnie Lott, Jarl Mohn, Labrador Ventures and Baseline Ventures also participating.

 




Canasi & Schelbert

Alex Canasi and Mark Schelbert, both MBA 07, started a company focused on advertiser-supported college marketing media. In their words, “While some ideas are hatched in the boardroom, others are born in the classroom. What began as a conversation in a class has grown into a leading non-traditional Out Of Home college media company that delivers more than 400,000 co-branded college notebooks per annum, resulting in more than 10 million impressions per month.” GPA Media (http://www.gpamedia.com) publishes free university co-branded notebooks with advertising and promotions inside. Students use the notebooks to take notes in class for 3 months, on average generating a minimum of 40 impressions per student and 97% ad recall rates.

 

GPA Media


Brett Wilson

Brett Wilson (pictured), John Hughes, and Mark Rotblat, all MBA 07, developed their business concepts in several Haas classes, and won the UC Berkeley Business Plan Competition in 2007.  Their venture, TubeMogul (http://www.tubemogul.com), is a free service that provides a single point for deploying uploads to the top video sharing sites, and powerful analytics on what and how videos are being viewed and by whom. They have made TubeMogul the premier distribution and analytics company for online video. It is used by more than 50,000 organizations including media companies, ad agencies, presidential campaigns, record labels and film studios (including CBS Interactive, BBC and NextNewNetworks). The venture received $1.5 million in Series A funding from Knight’s Bridge Capital Partners.

 

TubeMogul


Danae Ringelmann

Danae Ringelmann (pictured) and Eric Schell, both MBA 08, are building IndieGoGo, an internet based platform connecting filmmakers and fans to streamline the making of independent films (http://www.indiegogo.com). The platform provides filmmakers the tools for project funding, recruiting, and promotion, while enabling the audience to discover and connect directly with filmmakers and the causes they support.

 

IndieGogo


Tyler Elliston

 

Tyler Elliston (pictured) and Raif Barbaros, both MBA 08, are trying to provide a good experience buying a used car, exactly the way you want it. Not many people have, despite the fact that over 44 million used cars are sold every year in the US. Their startup, Carsala (http://www.carsala.com/) just got its second infusion of angel funding to revolutionize the way people buy used cars. They tested the concept successfully on their Haas classmates. Now on to the mass market.

 

Carsala


 

[top of page]